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Sam McNerney 5/7/24 Sam McNerney 5/7/24 How to crack open a shopper’s skull without killing them Read More
Sam McNerney 4/16/24 Sam McNerney 4/16/24 Are babysitters colluding with Christians, Jews, *and* Muslims? Read More
Sam McNerney 3/12/24 Sam McNerney 3/12/24 The nose picker in my office should just eat the booger Read More
Sam McNerney 2/27/24 Sam McNerney 2/27/24 I’m done feeling around in the dark for the pacifier Read More
Sam McNerney 2/6/24 Sam McNerney 2/6/24 The small, two-word edit to this survey question deserves its own Michelin star Read More
Sam McNerney 1/30/24 Sam McNerney 1/30/24 "Brand loyalty is really just a polished turd version of 'consumer whore'" Read More
Sam McNerney 1/23/24 Sam McNerney 1/23/24 How to find “Language-question fit” for your surveys Read More
Sam McNerney 1/9/24 Sam McNerney 1/9/24 Using social proof to ask questions that shoppers will answer Read More
Sam McNerney 1/3/24 Sam McNerney 1/3/24 Using “Yes/No” questions to filter out bullshit resposnes Read More
Sam McNerney 12/19/23 Sam McNerney 12/19/23 The "wedding officiant" guide to asking survey questions Read More
